Real-Time Decisioning Demo Library
Portfolio24 demos
Customer-Facing Demo Portfolio
Real-time decisioning stories grouped by decision play.
A collection of digital flip charts exploring the art of the possible with Redis. Each one frames a real business decision across six decision plays — and walks through how Redis serves as the unified context layer that assembles the history, live state, features, and policy that feed that decision in milliseconds. Art of the Possible — what your real-time decisioning stack could look like with Redis.
demo structure
9 stages
decision plays
6 plays
portfolio size
24 demos
How to navigate the library

Grouped by decision play

Explore the portfolio by the business outcome being chased: Win the Moment, Keep & Grow, Stop the Threat, Turn Crisis Into Loyalty, Maximize Every Interaction, or Empower the Front Line.

One repeatable architecture story

Redis assembles history, live state, features, and policy in the same response path before the surface renders or the workflow advances.

Customer-safe demos, separate scripts

The HTML pages are presentation-ready for customers. Presenter narration, pacing, and technical depth live in the linked script files.

Win the Moment
Turn every application, quote, or checkout into a real-time decision — with eligibility, margin, and the right offer already assembled.
Lending / AI Agent

Agentic Loan Onboarding

Redis Context Retriever generates MCP tools from the applicant schema — get_credit_profile(), get_income_signals(), get_fraud_risk(), get_policy_eligibility() — so the AI underwriting agent calls governed interfaces instead of writing custom integrations.

<15msApproval accuracy + conversion
Lending

Loan Approval Process

The decision is not just approve or decline. It is approve, step-up, conditionally route, or cross-sell the right lending path in the same session.

<15msApproval + product steering
Retail

E-commerce Checkout Decisioning

Redis lets the retailer decide margin-aware promotions and risk-aware checkout actions in one pass.

<12msConversion + margin
B2B Commerce

B2B Pricing and Quote Decisioning

Redis turns scattered account, inventory, margin, and policy data into a quote decisioning cockpit.

<15msWin rate + margin
Sports Betting

Sportsbook Real-Time Bonus Decisioning

Generic bonus banners become contextual offer decisions that can choose the right promotion, a lower-friction promotion, or no promotion at all.

<12msConversion + promo efficiency
Keep & Grow
Stop churn before it starts. Give your team the live context to make the right move in the moment — not after the customer is already gone.
Support

Call Center Next Best Action

Agent workflows become ranked next-best-action decisions using customer history, live context, and policy in one response path.

<10msRetention + service quality
Wealth

Wealth Management Client Retention

Redis helps the advisor walk into the right conversation with a ranked retention and growth play before the client meeting starts.

<10msRetention + wallet share
Telecom

Telecom Retention Orchestration

Usage, service quality, contract state, and offer eligibility combine into a live churn-save decision path.

<12msRetention + ARPU
Airlines

Airline Loyalty Decisioning

Miles balance, expiration urgency, seat inventory, and tier momentum converge at check-in to deliver a personalized upgrade offer — not a generic banner for every economy passenger.

<12msLoyalty engagement + upgrade revenue
Gaming

Gaming Next Best Game

The home surface becomes a real-time next-best-game decision powered by session context, entitlements, social graph, and live ops.

<12msEngagement + retention
Stop the Threat
Catch fraud, verify identity, and meet compliance without slowing down legitimate customers. The right call, made in milliseconds.
Sports Betting

Player Verification and Fraud Risk Triage

Redis turns fragmented identity verification (KYC), compliance monitoring (AML), and fraud signals into a real-time ranked trust and review path.

<15msRisk + compliance
Marketplace

Marketplace Trust + Fulfillment Decisioning

The platform balances approval, payout protection, and delivery promise quality in one live order path.

<18msTrust + conversion
Payments

Credit Card Fraud Detection

Redis assembles card state, geo velocity, and spending deviation into a sub-20ms authorization decision that blocks fraud before the charge settles.

<20msFraud loss + approval rate
Turn Crisis Into Loyalty
When something goes wrong, the recovery decision is already assembled. Respond faster, save the relationship, and turn the disruption into a differentiator.
Commercial Fleet

Commercial Fleet Predictive Maintenance

Vehicle telematics, DTC fault codes, route risk, and parts availability combine into a proactive maintenance decision before the vehicle leaves the yard.

<15msUptime + fleet utilization
Travel

Travel Disruption Recovery

Operational context and customer context combine to rebook, compensate, or escalate before the disruption becomes churn.

<15msRecovery + loyalty
Logistics

Logistics Exception Recovery

Redis ranks the best shipment recovery play before dispatch falls back to manual triage and blanket expedites.

<15msSLA + margin
Field Service

Field Service Next Best Action

Predictive maintenance becomes a ranked service action with the right technician, part, and response path.

<20msUptime + FTFR
Manufacturing

Manufacturing Predictive Maintenance NBA

Asset telemetry, service history, and parts state turn into the next best maintenance action before downtime compounds.

<15msUptime + cost
Maximize Every Interaction
Every ranking, recommendation, and ad placement is a revenue decision. Make it in real time with the full context already in the path.
Media

Ad Server Revenue Optimization

Live context, audience state, and policy combine into a better ad and monetization decision path.

<10msYield + relevance
Sports Betting

Sportsbook Next Best Lobby / Homepage

The landing page becomes a real-time routing decision across sportsbook, casino, slots, and wallet actions.

<12msEngagement + cross-sell
Streaming

Streaming Next Best Experience

The platform chooses the best next experience, not just the next title, using live session and monetization context.

<12msEngagement + yield
Empower the Front Line
Give agents, advisors, and care teams the right next step — assembled and ranked before they even ask. Less guesswork, better outcomes.
AI Agent

AI Customer Service Agent

Redis Iris — Context Retriever and Agent Memory — turns a fee complaint from a high-value customer into a retention moment. The agent knows what happened last time before the customer finishes their first sentence.

<15msRetention + CSAT
Healthcare

Healthcare Access Steering

Eligibility, capacity, history, and urgency combine into a better next step for appointment access and outreach.

<15msAccess + service
Insurance

Insurance Claims Triage

Claims become ranked next-action decisions across fraud risk, routing, documentation, and service urgency.

<15msLoss ratio + CX
Additional Architectures
Reference architecture diagrams — no click-through narrative, just the stack. Use these to show how Redis sits in a specific technical context before or after a full demo.
Redis Iris

Redis Iris — Real-Time Context Engine

Generic reference architecture: how RDI, Context Retriever, Agent Memory, Redis Search, and LangCache fit together as a unified platform between enterprise data sources and AI agents. Use this as the whiteboard starting point for any Iris conversation.

Schema → MCP tools · Short + long-term memoryContext Retriever + Agent Memory + LangCache + RDI
Redis Iris

Redis Eats — Redis Iris Context Engine Architecture

The Redis Eats food delivery demo: RAG chatbot vs Redis Iris-powered agent. Shows the full 7-phase pipeline — LangCache, Agent Memory, 62 auto-generated Context Retriever MCP tools, SemanticRouter guardrails, and LangGraph ReAct agent over GPT-4o.

62 MCP tools · 7 phasesContext Retriever + Agent Memory + LangCache